The PGA of America is dedicated to the game and business of golf. With 27,000 members accessing online resources on a daily basis, the PGA needed to expand and enhance their digital presence.
With so many different audiences across various regions, we needed to create a single message that resonated with everyone. We tailored the work to let audiences know that no matter where you are, you can take care of business. We called it "The Business of Life" campaign.
Horse racing is often considered one of the most ancient sports known to mankind. At a time when the sport seemed to be dwindling, ORYX worked with various stakeholders within the industry.
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